Advertising Disclosure

Our Commitment to Transparency

At Green Path, we are committed to transparency in all our business relationships and communications. This Advertising Disclosure explains our advertising practices, affiliate relationships, and sponsored content policies.

We believe in honest and ethical marketing practices. When we recommend products, services, or partners, we do so because we genuinely believe they can provide value to our clients and align with our mission of promoting environmental sustainability.

This disclosure is provided in compliance with the Federal Trade Commission (FTC) guidelines and applicable consumer protection laws.

Affiliate Relationships

Participation in Affiliate Programs

Green Path may participate in affiliate marketing programs with select partners in the environmental and sustainability sectors. This means we may receive compensation when you click on certain links or make purchases through our recommendations.

Affiliate relationships do not influence our professional consulting advice or the quality of services we provide. Our primary commitment is to deliver value to our clients and promote genuine sustainability solutions.

How Affiliate Commissions Work

When we include affiliate links on our website or in our communications:

  • We may receive a commission if you make a purchase through that link at no additional cost to you
  • The price you pay is the same whether you use our affiliate link or go directly to the provider
  • Commissions help support our educational content and sustainability initiatives
  • We only recommend products and services that align with our values and professional standards

Product Recommendation Policy

Our recommendations are based on:

  • Professional experience and expertise in environmental consulting
  • Thorough evaluation of environmental impact and sustainability credentials
  • Real-world performance and client feedback
  • Alignment with recognized sustainability frameworks and standards

Important Note: We only promote products and services we believe can genuinely benefit organizations pursuing sustainability goals. Financial incentives do not compromise our professional judgment or the integrity of our recommendations.

Sponsored Content

Identification of Paid Promotions

From time to time, we may publish sponsored content or paid promotions on our website or communications. When we do:

  • All sponsored content will be clearly labeled as "Sponsored," "Paid Promotion," or similar designation
  • We maintain editorial independence and creative control over sponsored content
  • Sponsored content must align with our values and meet our quality standards
  • We reserve the right to decline sponsorship opportunities that conflict with our mission

Brand Partnership Disclosure

Green Path may enter into partnerships with brands and organizations that share our commitment to environmental sustainability. These partnerships may involve:

Collaborative Projects: Joint initiatives to advance sustainability research, education, or implementation

Educational Content: Co-created resources that provide value to the sustainability community

Event Sponsorships: Support for conferences, webinars, or educational events

Technology Demonstrations: Showcasing innovative sustainability solutions and technologies

Content Authenticity Guarantee

Whether content is sponsored or not, we commit to providing accurate, well-researched information that serves the best interests of our clients and the broader sustainability community. Our professional reputation depends on the quality and integrity of everything we publish.

Third-Party Advertising

Display Advertising Networks

We may use third-party advertising networks to display advertisements on our website. These networks may include:

  • Google Ads and other major advertising platforms
  • Retargeting and remarketing services
  • Industry-specific advertising networks focused on sustainability and environmental sectors

Behavioral Targeting and Personalization

Third-party advertising networks may use cookies and similar technologies to:

  • Track your browsing behavior across websites to deliver relevant advertisements
  • Personalize ad content based on your interests and demographics
  • Measure ad performance and effectiveness
  • Prevent fraud and ensure ad quality

Cookie Usage for Advertising

Advertising cookies help us and our partners deliver relevant content. For detailed information about cookies and how to manage them, please see our Cookie Policy.

Ad Personalization Practices

We respect your privacy and give you control over advertising personalization. You can manage your ad preferences through our cookie consent system or directly through advertising network opt-out tools.

Your Rights and Controls

Ad Preference Management

You have the right to control how advertisements are personalized for you. Visit our Cookie Policy page to adjust your preferences or use browser settings to block advertising cookies.

Opt-Out Procedures

You can opt out of personalized advertising by adjusting cookie settings, using browser privacy features, or visiting industry opt-out pages such as the Digital Advertising Alliance or Network Advertising Initiative.

Data Collection for Advertising

Information collected for advertising purposes may include browsing behavior, device information, and interaction with ads. This data helps deliver relevant content but is subject to your privacy preferences.

Rights Under Privacy Regulations

Depending on your location, you may have additional rights regarding advertising data under regulations such as GDPR, CCPA, or Japan's APPI. Contact us to exercise these rights.

Professional Disclaimer

While we may receive compensation through affiliate relationships or advertising, this does not:

  • Replace the need for professional environmental consulting tailored to your specific circumstances
  • Constitute endorsement of all features or claims made by advertised products or services
  • Guarantee specific results or outcomes from using recommended products or services
  • Influence the objectivity of our core consulting services and professional advice

We encourage you to conduct your own research and due diligence before making any decisions based on advertised products or services.

Updates to This Disclosure

We may update this Advertising Disclosure from time to time to reflect changes in our advertising practices or legal requirements. When we make significant changes, we will update the date below and notify users as appropriate.

Last Updated: October 2025

Questions About Our Advertising Practices

If you have questions about our advertising relationships or this disclosure, please contact us:

Green Path

1 Chome-5-15 Wakaba, Shinjuku City, Tokyo 160-0011, Japan

+81 3-5361-6680

info@varenbrook.com